Advertising can only do so much

Today I photoed a taxi-with-an-advert:

I’d not seen that advert-on-a-taxi before.

And now I am investigating the product. Let’s just say that the current problems of this product illustrate the limits of the power of advertising:

The troubled online betting firm Football Index continued to “mint” and issue new “shares” in high-profile players just days before an announcement of big reductions in dividends which crashed its market on Saturday. The news is likely to add to the anger and frustration of thousands of Football Index’s customers, who are currently unable to sell their own shares to retrieve money from the exchange without suffering huge losses.

I’m guessing there was small print that didn’t get read.

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